Author: Miguel Ferreira – Centre for Functional Ecology, University of Coimbra, Portugal

Co-authors:

  • Sara Amaral – Institute for Interdisciplinary Research of the University of Coimbra (IIIUC), Center for Neuroscience and Cell Biology (CNC), University of Coimbra, Portugal
  • Marta Costa – Communications’ Office, University of Coimbra, Portugal
  • Marta Quatorze – Center for Neuroscience and Cell Biology (CNC), University of Coimbra, Portugal
  • Ana Santos-Carvalho – Institute for Interdisciplinary Research of the University of Coimbra (IIIUC), Center for Neuroscience and Cell Biology (CNC), University of Coimbra, Portugal
  • Fábio Sousa – Center for Neuroscience and Cell Biology (CNC), Center for Innovative Biomedicine and Biotechnology (CIBB), University of Coimbra, Portugal

“Can you explain your PhD in the pub?” is the question and premise behind PubhD, a British initiative, that began in 2015 filling Portuguese bars with science. In Coimbra, PubhD began in the midst of the SciComPT 2017, the Portuguese Science Communication Meeting. The concept is common: 3 PhD students have 10 minutes to explain informally their project. In all sessions, dialogue is promoted as well as the exchange of experiences.

PubhD Coimbra happens monthly, and was held for 20 editions, attended by 60 speakers and 900 participants. The average age of speakers is 33 years old. 63% of the covered topics were Exact Sciences and the remaining 37% were Social Sciences. The most covered area was Neuroscience (25%), followed by Ecology (10,7%) and Law (7,1%). All the 8 Faculties of the University of Coimbra (UC) were represented in the course of the event, as well as 18 research institutions.

This initiative is already rooted within the city, as it has been bringing in closer UC PhD students and the local community, allowing them to improve their communication skills to non-scientific public, by requiring a constant language adaptation. Moreover, PubhD has promoted the interaction between various research areas at UC, by connecting PhD students from the exact and social sciences in the same discussion site. The multidisciplinary and multicultural aspects are imperative in our sessions. Each session our audience grows more loyal, and questions the researchers about their projects, specially their applicability and impact on society and their daily-life. We are currently considering the following questions: “Should we apply evaluation questionnaires to the audience? How can we motivate PhD students to participate even more? How to captivate and attract other types of public? What can we change?”. We hope this poster presentation helps us discuss these questions.

The author has not yet submitted a copy of the full paper.

Presentation type: Visual presentation
Theme: Transformation

Author: Miguel Ferreira – Centre for Functional Ecology, University of Coimbra, Portugal

Co-authors:

  • Helena Freitas – Centre for Functional Ecology, University of Coimbra, Portugal
  • Antíonio Granado – NOVA FCSH, Universidade NOVA de Lisboa, Portugal
  • Betina Lopes – CIDTFF, University of Aveiro, Portugal
  • João Loureiro – Centre for Functional Ecology, University of Coimbra, Portugal

In recent years the use of video by the scientific community has grown. More and more researchers, communicators, and other players are using audiovisual media to deconstruct complex phenomena, to simplify ideas and to tell their story. An example of this trend is the video abstract. It represents a potential unifying model that could improve science communication to the journal audience but also to the wider public, as it is an accurate but simplified synopsis of the main methods, findings, and the contribution of the study to the field.

Inserted in a larger project that aims to evaluate the global impact of science communication, through the use of video abstracts this work explores Ecology video abstracts at an international level. We identified the video abstracts on 29 scientific journals, based on impact, representativeness and visibility criteria. A data base with 171 videos, from 7 publishers and 17 different channels was constituted. Each video was viewed and analyzed for different parameters. Statistical analysis considering the relationship among these parameters was realized.

Results indicate that between 2010 and 2018 the number of video abstracts increased sevenfold. Despite this growth, there was no solid strategy for disseminating the videos. While most of them are still associated with classic models, such as documentaries, disruptive formats such as animation are the ones that arouse greater interest. Videos that last between 2-3 minutes and that are professionally produced show a significantly higher number of daily views and their papers garnered a higher number of citations per day.

These data will help to develop a model for validating the quality of an Ecology video abstract and provide new clues to the global study of audiovisual science communication for future evaluation in formal and non-formal education, as well as, in other actors and stakeholders.

The author has not yet submitted a copy of the full paper.

Presentation type: Insight talk
Theme: Technology