Building bridges between universities and society – The Magazine Lynaldo experience

Building bridges between universities and society – The Magazine Lynaldo experience

Author: Diogo de Oliveira – Universidade Federal de Campina Grande, Brazil

Ludemberg Bezerra – Universidade Federal de Campina Grande (Brasil)
Ana Holanda – Universidade Federal de Campina Grande (Brasil)

This research assumes that the role of the contemporary universities is to build bridges with society. It is the space where the needs of the population find support and practical solutions based on research that seeks to improve the well-being of all. Thus, researchers connected with reality and attentive to what happens around them produce studies that are consistent with the improvement of the conditions for the exercise of citizenship.

In this sense, within the perspective of the public communication of science, the Lynaldo Magazine is produced by students of Social Communication at the Federal University of Campina Grande. The purpose of this publication is to make the role of teachers working in research and extension, inside and outside the academic community, visible.

This research, which is in the field of Communications, starts its analysis from the traditions of science communications in the Italian Renaissance, including the French, Prussian-German and Anglo-Saxon traditions, coming to understand that science only truly reaches its function when it is shared and includes the non-researcher population into the debate on its directions, benefits and failures.

The purpose of this study is to use Lynaldo Magazine’s publications to measure the scope of its subjects, its importance for the promotion of the scientific debate and its capacity to constitute a tool that encourages the university-society link. It is based on the premise that the publication of this journal favors partnerships between teachers (facilitating the accomplishment of trans, multi and interdisciplinary studies), plays a relevant role in the training of students in that it puts them in contact with researchers from different areas of knowledge and favors the inclusion of non-specialists into the debate on the science produced, largely with public money.

The author has not yet submitted a copy of the full paper.

Presentation type: Visual talk
Theme: Society
Area of interest: Applying science communication research to practice